Major changes in the new TCF v2.2, news from the IAB Major changes in the new TCF v2.2, news from the IAB The Internet Advertising Bureau (IAB) has recently unveiled TCF v2.2, introducing significant modifications that will have a profound impact on the dynamics of online advertising for publishers and advertisers alike. In response to previous feedback and criticism surrounding TCF v2.0, the IAB has taken proactive steps to enhance user experience and address regulatory expectations. New policies... Read more
